Black!

Black!

The Law of Color. A brand should use a color that is the opposite of its major competitor's.

Another way to make a brand distinctive is with color. But color is not an easy attribute to work with. there are thousands of words to chose from in order to create a unique name, but only a handful of colors.

When selecting a color for a brand or a logo you must focus on the unique identity you want to create.

 

 

ideas are the currency of the future!